Kanye’s Rosewood Movement
According to Luxist, as part of Kanye’s “Rosewood Movement,” which he started in July, all employees of his G.O.O.D. label now have to wear the same suit. I don’t know what I think about making them all literally wear the same suit, that seems a little extreme, but they sure do look sharp, and apparently the movement is not just about clothes, but about the entire image and direction of the rap and hip-hop communities.
“It stems from the Rosewood Civil Rights Movement, but in this case is meant to raise the level of sophistication within the rap and hip hop worlds.
… West has explained in interviews that the Rosewood Movement is much more than just a fashion statement. It also includes good manners, no profanity in public, “calling your grandmother” and “taking care of your kids.”"
Apparently, he no longer wants to be the “jackass” (as he was called by Obama) and wants to bring back an era when men were “un-apologetically gentlemen.” All this as a part of his growing up and changing after his egregious outburst at the VMAs last year…
I know Kanye gets a lot of flak, but I’m still rooting for him…
Luxist article here.
More at Sound on Mars.