Street Art + 3D + Band Poster

dry the river

To promote their new single, “Horses,” British band Dry the River teamed up with FOAM and Xavier Barade to make these 3D paper posters. Yes, paper.

In addition to being a brilliant promotional move and twist on the traditional poster, I also love that once “in the wild,” these function like 3D street art… something I haven’t seen too much of!

I loved these at first site, but three things made me love them more:

1) They are made of paper. 2) They were created using Google Sketchup. #1 + #2 means an awesome intersection of handmade, crafty, tangible, and cool tech tools. 3) They went one step further after creating them (they took 35 hours each) and installing them and made this video below showing them in their habitats and the reactions of passersby. #ilovevideocontent

With so much to love, the music was sort of an afterthought for me, but I do like the song!

Finally, how do I get my hands on one of these??

Via/more info here.

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